Due Diligence for a Merger and/or Acquisition

Preparing for a merger and/or acquisition requires due diligence in the key areas: finance, marketing, operations and management.

Finance--gather all financial and legal documents. Check key ratios and benchmarking statistics--be prepared to explain any unfavorable results

Marketing--know the potential market share and the percentage of your market that you have captured. Be clear about your client base and why they buy. Know the ROI on your marketing efforts.

Operations--know profit margins and make sure you are following proper cost accounting methods. Have processes and procedures clearly documented.

Management--make sure all key executives are clear and consistent with the vision of the company and can clearly articulate the strategy

Lori Williams has released two new e-books available in PDF format and on Amazon for Kindle. Visit www.BusinessSimplyPut.com and click in ebooks to learn more.

 

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